Specialty positioning helps insulate suppliers from soft spot in sales of calcium supplements

 

Dr Oz giveth and he taketh away. That seems to be the recent message in the calcium space, where sales of the mineral have staggered under negative mentions by the good doctor and questions in the broader medical community about how much calcium is a good thing. But the effect of this decline seems to be temporary and to have been felt most acutely by those offering commodity ingredients, suppliers say.

Comments:  as the article properly states, calcium supplementation must also consider Vit K2, magnesium and Vit D3. Also, the form of calcium is crucial, with calcium carbonate recommended from experts. Lastly, the particle size is important, the smaller seemingly the better—allowing the calcium to stay suspended; these are in in liquid formulations.

 

 

Calcium Supplements Can Spike Your Heart Attack Risk by 30%

An analysis has found that there is a 30 percent increased risk of myocardial infarction for those taking 500 mg or more of elemental calcium.

This could mean that the use of supplements to “prevent” osteoporosis must now be reconsidered. The practice may be causing an epidemic of cardiovascular calcification, hypertonicity of the cardiac tissue, arrhythmias, and heart attacks both through heart muscle cramping and destabilized plaque and subsequent occlusion.

 

Specialty positioning helps insulate suppliers from soft spot in sales of calcium supplements

Comments:  as the article properly states, calcium supplementation must also consider Vit K2, magnesium and Vit D3. Also, the form of calcium is crucial, with calcium carbonate recommended from experts. Lastly, the particle size is important, the smaller seemingly the better—allowing the calcium to stay suspended; these are in in liquid formulations.

Dr Oz giveth and he taketh away. That seems to be the recent message in the calcium space, where sales of the mineral have staggered under negative mentions by the good doctor and questions in the broader medical community about how much calcium is a good thing. But the effect of this decline seems to be temporary and to have been felt most acutely by those offering commodity ingredients, suppliers say.

 

Calcium Supplements Can Spike Your Heart Attack Risk by 30%…

An analysis has found that there is a 30 percent increased risk of myocardial infarction for those taking 500 mg or more of elemental calcium.

This could mean that the use of supplements to “prevent” osteoporosis must now be reconsidered. The practice may be causing an epidemic of cardiovascular calcification, hypertonicity of the cardiac tissue, arrhythmias, and heart attacks both through heart muscle cramping and destabilized plaque and subsequent occlusion.